At a Glance

Upcoming Programs
Feb 26 - March 18

Time Commitment
15 hours (5 hours/week)

Program Duration
3 weeks

Columbia Business School Certification

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How can this program impact your business?

Renowned Columbia Business School Professor Willie Pietersen will teach leaders how to align their organization around a strategy and describe the practical tools for getting the job done. Leaders who participated in this program have increased their organization’s efficiency by 60% and service quality by 50%.


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Who Should Attend

This course is aimed at leaders in business units as well as enterprise executives responsible for developing shared processes for creating and implementing winning strategies.

Program Overview

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About the Program

Implementing Winning Strategies, a 3-week leadership development program, delivers participants the ability to gain greater command of their company’s needs and the skill to identify and execute new growth opportunities in a fast-moving and competitive landscape.

The key to organizational success is to develop an enterprise capable of generating achievement-oriented strategies and adapting and improving those strategies as the environment changes.

Key Takeaways

  • Understand your company’s competitive environment and current strategy
  • Better understanding your company’s strategic process by applying Columbia’s four-phase planning cycle
  • Identify strategic challenges and where to focus efforts
  • Define key organizational priorities and current gaps within your “span of control”

Program Structure

  • 3 week duration, 15 hours to complete requirements
  • 6 hours of on-demand, HD lectures
  • Professor interactions, group learning, and optional coaching sessions
  • Facilitated intra-company team meetings
  • Final project, which integrated weekly activities

Experienced Faculty

  • William Pietersen

    Professor of the Practice of Management

    For more than 20 years, Professor William Pietersen served as the CEO of multibillion-dollar businesses such as Lever Foods, Seagram USA, Tropicana, and Sterling Winthrop’s Consumer Health Group. His top-selling book Strategic Learning is widely applied within Columbia’s executive education programs.

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Success Stories


I found the lectures very informative and the assignments on point in terms of applying learned material. I really enjoyed the plenary session and listening to my team colleagues and participants in other industries experiencing similar challenges.

Automobile Rental Company

Branch Manager


The program presented how to develop and implement a strategy in simple and straightforward statements and concepts. The professor used good examples and metaphors for the concepts he was articulating. The activities were structured to enforce the concepts found in the lectures.

Health Insurance Company

Manager, EDI Applications Development & Support


I liked interacting with my team members and hearing their different ideas and perspectives from their functional areas.

Global Beverage Company

General Counsel


How many hours per week am I expected to devote to the program?

Our programs are designed for busy professionals. Participants are expected to spend 4-5 hours each week watching video lectures and completing assignments. There are also live online sessions most weeks, which last 1-1.5 hours each.

How long does the program last?

Our leadership development programs last 3 weeks. Additionally, you will complete a short orientation prior to the official start of the program.

Will I receive a grade or university credit?

Upon successfully completing the program, you will receive a certificate of completion from the sponsoring business school. ExecOnline provides non-degree programs for which no grades or university credits are provided.

Who takes ExecOnline programs?

Our programs are designed for busy leaders—managers, directors, VPs, and C-suite—with the drive and desire to solve their organization’s critical business challenges. Our short, focused programs allow you to develop solutions for both near- and long-term challenges—without disrupting your day-to-day responsibilities.

Will I apply my learnings to real-world work objectives?

Yes. You will develop a project of your choosing that addresses your organization’s critical business challenges. At the completion of the program, you will have produced an implementation-ready project, designed to make a fiscal and business impact.

Do you have an alumni program?

Yes. You can stay connected to ExecOnline through our alumni group, which allows you to interact with peers to generate support and networking opportunities.

Take the Next Step

Ready to align strategies throughout all levels of your organization? Complete the form below and our team will follow up with next steps.